Voloshchuk G. O, Doctor of Economics, Professor

Cherkasy State Technological University

 

THEORETICAL JUSTIFICATION OF NEOTERIC CONCEPT FORMATION OF THE ENETRPRISE MANAGEMENT

 

For the last two centuries there has been the development of management science. However XXI century is characterized by globalization processes causing financial crisis, political opposition, accompanied by acts of war, as it was in early 2014  in the Crimea, the impoverishment of countries , causing social protests against the country's leadership, as it was in 2012-2014 in Turkey, Egypt, Greece, Cyprus and Bulgaria.

During the second half of the XX century certain views on corporate governance were formed, which were based on the achievements of scientific thought in all previous centuries - a systematic and situational approaches [ 1, p. 38].

The systematic approach incorporated the best of management theory and the situational approach is based on a combination of advanced concepts, such as technocratic management, behaviorism, etc.

However, these approaches in the globalization world, in which Ukraine is gradually integrating, require certain adjustments. Thus, A. Kredisov, V. Kredisov,   I. Panchenko consider that a functional approach should be used in the management of enterprises, since the activities of managers are based on the specific functions. By the way, this approach was already offered by A. Foyol which meant the general versatility, independence of organization, industry or business or management. Also in conjunction with the listed approaches the role approach is used. It takes into account the specifics of the staff and managers [2 , p. 106-112 ].

A.                   Kuzmin offered the process-structural approach to the enterprise management that in his opinion absorbed all the advantages of the previous approaches [3].

A. Kuzmin is supported by N. Petrishin, O. Pshyk-Kovalska, V. Zhezhukha. The latter consider that the process-structural  management forms the basis for effective management in view of the fact that it is of a complex character and combines process, systematic, dynamic and functional approaches to form an integral continuity [4 , p. 198 ].

As alreadyhas been mentioned, the globalization environment where businesses operate causes a number of negative factors, therefore it is necessary not only to establish the effective functioning of enterprises in the domestic environment, but also to ensure appropriate measures against external externalities.

Considering these arguments  the management of enterprises is offered to be organized with regard to the following points:

to unite all the latest concepts of management in relation to a particular company in appropriate situations

to use exactly the concepts that  take into account a situation;

permanently improve skills of the  company managers;

establish a long-term forecasting of the company with regard to vectors of social development of Ukraine;

organize monitoring of changes in the external and internal environment

to form preventive measures to avoid threats.

The implementation of these provisions will enhance the level of management and efficient operation of enterprises.

References

1. Stadnik V.V.  Management / V. Stadnyk, M. A. Yohna - K.: Acad. issued., 2003. - 464 p.

2. Kredisov A. I.  Management for Executives / A. I.  Kredisov, V. A. Kredisov, E. G. Panchenko. - K. "Knowledge" KOO, 1999. - 556 p.

3. Kuzmin O. E.  New paradigm of building management systems / O. E.  Kuzmin, N. J. Patryshyn, N. M. Syrotynska // Democratic.

4. Petrishin N. Y. Systematization of factors of the modern management concept formation // N.Y. Petrishin, O.O.  Pshyk-Kovalska, V. Y. Zhezhukha. [Electronic resource]. Access mode: http://ena.edu.8080/bistream/ntb/12563/1/39