Roienko V. V., Ph.D. Gritsenko L. L.

State Higher Education Institution

“The Ukrainian Academy of Banking of The National Bank of Ukraine”

IPO as an instrument in attracting investments on foreign stock markets

In Ukraine, the main sources of bringing in of facilities for the development of domestic enterprises without changing ownership are lending and bond issue. Recently, a growing popularity among issues raise capital through initial public offering on the stock market.

 An initial public offering (IPO) referred to simply as an "offering" or "flotation," is when a company (called the issuer) issues common stock or shares to the public for the first time. They are often issued by smaller, younger companies seeking capital to expand, but can also be done by large privately-owned companies looking to become publicly traded.

It is expedient to note that on developed markets IPO is one of the most effective and the mechanisms used to attract investment (approximately 15-20 % of all investments in equity). The level of activity of the global IPO market in the first quarter of 2010 increased substantially. According to the company Ernst &Young, for January – March 2010 in the world 267 agreements were celled to a total value of 53,2 billion U.S. dollars, whereas in the first quarter of last year result of 52 transactions were involved 1.4 billion. U.S. dollars. Nine of the twenty largest IPOs were from Asia (China, Japan and South Korea).

At the beginning of 2010 active interest to IPO in the world is shown by companies to the sector of financial services (particularly insurance companies) − 31 % of the total funds raised from initial public offering, to the sector of processing − 19 % and to the sector of industrial production 15 %.

Domestic IPO experience shows that the first IPO of Ukrainian enterprises in the world stock market was in February 2005 sale of 27,2 % stake in dairy company Ukrproduct Group on Alternative Investment Market London Stock Exchange.

The main companies already committed issue IPO at the international market are:

1)  Ferrexpo (in 2007, Main Market London Stock Exchange);

2)  Mironivsky Hliboproduct (in 2008, Main Market London Stock Exchange);

3)  XXI Century (in 2005, Alternative Investment Market London Stock Exchange);

4)  Astarta-Kyiv (in 2006, Warsaw Stock Exchange);

5)  TMM (in 2007, Frankfurt Stock Exchange) and other.

The process of preparation and leadthrough of IPO lasts from 6 months to 1 year and involves the passage of seven stages. The first stage is an analysis that helps to estimate basic directions of activity of company to minimize risks when company enters to the international capital markets. On this stage also define the general degree of readiness of enterprise for open placement of securities. An important step on this stage is a choice of site for stock IPO. Companies wishing to obtain a small amount of financial resources (50-200 million), it is advisable to choose the Warsaw Stock Exchange, and companies with greater capitalization will approach other areas, in particular stock exchanges in London, New York or Frankfurt.

The next step in preparing company's initial public offering is a choice of underwriting, the main tasks of which are: preparation of analytical materials, development of plan and the IPO scheme, coordination of work on preparation for IPO; interaction with regulatory authorities, collecting bids from investors, ensuring the implementation of the initial public offering, support the market after the IPO.

Important role in preparing for initial public offering is the implementation of valuation of assets and business of the company, bringing its financial reporting to international standards and the implementation of audit procedures to confirm the reliability of financial reporting issuer in the information memorandum and prospectus for the issue.

The fourth stage of preparation for IPO companies should pay attention to improving corporate governance, namely the increased number of independent directors within the board, expansion of shareholder rights, etc.

The fifth step is the agreement with the organizer of the IPO. The leading role belongs to the lead manager (investment bank) that in order to attract broader range of investors.

Sixth stage of preparing the company for IPO involves the implementation of relevant legal information and informative steps.

The seventh stage of preparing the company for IPO, on the one hand, completes the long process of entering the stock market for placement and on the other – begins the new process of its integration in world businesses.

Notice that the IPO has a number of positive and negative consequences. The benefits of the IPO as a way of raising capital include:

− attracting long-term investment;

− maintaining a controlling stake in the holder;

       − lack of capital outflows for the payment of interest;

       increase the market value of the company;

       − increase confidence in the company and attract new partners and others.

In turn, you can single out the IPO number of shortcomings:
− complexity and duration of the procedure of preparation for IPO;

necessity of attracting a wide range of financial advisers, legal and tax issues that require significant financial losses;

        − dependence on fluctuations in international financial markets, that, in same      queue, draws financial impressionability of enterprise;

        loss of privacy on the ownership structure of the company due to its publication and so on.

IPO is a common practice in the domestic stock market, however large the potential benefits of introducing this mechanism for investments in domestic enterprises and for the economy as a whole cause interest in the problems of the IPO both from the side of companies and the state. For Ukraine, the principle is the settlement between the state and business, strict application of EU law to the stock market and requirements directly to companies planning IPO. For successful implementation of the IPO it is necessary to establish state control over the market, improve the concept of stock exchange system and improve an investment climate in the country.