Pedagogical conditions
of formation the corporate culture of secondary schools.
Sokolova.Y.U., Nikolaeva N. M.
Russian
Federation
Abstract: the article raises the problem of formation the corporate culture of
secondary school. The analysis of the contents of the main dominant concepts
identified problems, the characteristic of the complex revealed the pedagogical
conditions promoting optimization of this process.
Key words: corporate school culture, corporate culture of
personality, model of formation of corporate culture, the complex of
pedagogical conditions.
1.Introduction. The research urgency is caused by the deep changes
taking place in Russian education. Changes in the socio-economic structure of
the country, the collapse of basic elements of educational policy and values,
the uncertainty in the new orientation of education has led to a new situation
in education. Modern school graduates are not ready to work in a team and build
partnerships, be responsible for the results of their work and for the results
of joint activities, making it difficult to internalization of the corporate
culture of educational institutions.
The corporate culture of
secondary school is a powerful strategic tool that allows you to Orient all
stakeholders to solving common problems, mobilize their initiative and to
ensure effective communication in the school educational environment on the
levels of: "Student-teacher", "student-student",
"student-administration, teacher-parent-student". It provides the
consolidation and cohesion of students and teachers on the basis of common
values, which helps to maintain the high reputation of the school in the
external environment; to get the most out of pupils by creating a favorable
emotional and psychological climate, providing students the opportunities of
self-development, receive moral and material satisfaction [1].
Therefore, the formation of corporate culture secondary companies is
currently extremely important to resolve the significant objective
contradictions between:
- the
necessity of formation the corporate culture of the secondary school and the
lack of conceptual framework of the model the implementation of the process;
- need to
create a positive image and reputation of the educational institution needed to
improve its competitiveness in the market of educational services and the
absence of a cluster system of corporate communications and the legal base of its
functioning;
- the
necessity of using in the educational practice of the modern school of the
potential of the corporate culture of the student and teaching communities and
the lack of training and methodological support, and psychological support and
organizational-pedagogical conditions providing efficiency of this process.
The revealed contradictions allowed us to formulate a research problem:
what are the organizational-pedagogical conditions providing efficiency of
formation of corporate culture of secondary school? The aim of the study is the
identification and experimental verification of the complex of organizational -
pedagogical conditions of effective functioning of model of formation of
corporate culture of secondary school. Object of research: process of formation
of corporate culture of secondary school. Subject of research:
organizational-pedagogical conditions providing successful formation of the
corporate culture of secondary school.
2. Statement of the problem.
In accordance with the object, the subject, the aim of the study was the
tasks:
to
determine the structure and content of the concept "Corporate
culture".
- to reveal
peculiarities of formation the corporate culture of the educational institution
in Russia and abroad.
- to define
a methodological framework and to design and implement a structural and
functional model of formation of corporate culture of secondary school.
- to
develop criteria and indicators for assessing the level of formation of
corporate culture among the subjects of pedagogical process of comprehensive
school.
- to justify the organizational-pedagogical conditions
of formation the corporate culture of General education.
The survey is based on the hypothesis that the process
of formation of corporate culture of the school will be effective if:
- the conceptual basis for the formation of corporate
culture of the school is to focus on humanitarian educational values within the
framework of cultural-anthropological, student-activity and axiological
approaches as well as polysubject interaction on the basis of the principle of
dialogism triad student-teacher-parent;
- implementation of the structural-functional model of
formation of corporate culture of the school is the basis of progressivity,
continuity and consistency of the process of formation of corporate culture
among the subjects of pedagogical process of educational institutions;
- effective implementation of the model contributes to
the complex of organizational-pedagogical conditions, allowing to form the
corporate culture of the subjects of the student and teaching communities of
the school of education.
3. Results:
The main
results of this study are the following:
1.The
corporate culture of secondary school is a complex system and consists of the following
interrelated components: values and norms subsystem (the values in the teaching
and student environment, corporate rules and regulations); subsystem of
organizational structure (formal and informal organizational structure, power
structure and leadership); communication subsystem (cluster structure of
corporate communications and the quality of its functioning); the subsystem of
the socio-psychological relationships (sociometry, role system, conflict);
iconic-character subsystem (myths legends. Corporate legends); external
subsystem identification (image, advertising attributes), providing a
purposeful and organizational activity of subjects of pedagogical process
(pupils, teachers, parents) to acquire a holistic, sustainable traits and
qualities required to transform the culture of teaching and student community
to a higher level with the necessary conditions, means and actions.
2.Structural-functional model of process of formation
of corporate culture of the secondary school includes the following blocks: the
target (goal, tasks); theoretical and methodological (methodological
approaches, principles, mechanisms, factors); communication (cluster structure
of corporate communications and regulatory framework of its operation);
substantial organizational (modernization of the content of the educational
process of innovative technologies implementation, psycho-pedagogical support
of subjects of the school, a complex of organizational and pedagogical
conditions); analytic-scoring (criteria, levels, mechanisms for evaluation of
diagnostics, control and correction, the predicted result).
3.The main
criteria and indicators of formation of corporate culture among the subjects of
pedagogical process of schools are: motivational-axiological (the recognition
of the importance and value of corporate culture; value orientirovannoe the
unity, the motivation for corporate achievement); the cognitive-emotional
knowledge (knowledge of the theoretical foundations, methods of formation of
corporate culture, positive attitude and acceptance of history, school
traditions, norms and rules activities with regard to corporate ethics);
personal-social (social status, characteristics of social contacts, level of
social empathy, organizational skills, communication skills, creativity,
culture of communication and behavior in accordance with the corporate code,
external image identification); organizational and activity (competence
interpersonal, intra-group, team interaction based on principles of corporate
ethics; the ability to act in various spheres of life in accordance with the
rules of etiquette and rules of the corporate community; the initiative and
active students in the organization and holding of corporate events; level of
emotional-psychological climate in the school community); assessment and
reflective (self-assessment of corporate activities, branding identification;
possession of methods of correction in interpersonal interactions; self-control
in communication; reflective self-regulation).
4. The necessary and sufficient organizational and pedagogical
conditions of realization of model of formation of corporate culture of the
school are:
Management:
-the
creation of a modern and effective communication and information systems in the
school community as a cluster of corporate communications and is designed to it
legal documents;
-
establishment of unified standards of behavior, the subjects of pedagogical
process of the school in accordance with the corporate code and ethics of the
institution;
-
information support of the cluster structure of corporate communication in the
form of Bank image materials (mission, motto, anthem and human intellectual
potential, public relations, cultural and educational centres; the presence of
school website community internal corporate broadcasting, history Museum,
small-format editions);
-
development of effective system of incentives (system of rewarding, methods to
encourage acceptable behavior, interior decoration school, dress code clothing
in accordance with the corporate style);
Methodical conditions:
-
enrichment of the content of the Humanities cycle issues of the nature and
formation of corporate culture of the school;
-
development and implementation of innovative humanitarian technologies of
conflict management, negotiation, case-technology, social games, training,
democratic behavior, problem-search, communicative and interactive
art-educational technology, etc.;
-
availability of criteria of assessment of degree of formation of corporate
culture of the subjects of the pedagogical process of the school.
Psycho-pedagogical
conditions:
- the
presence of an active subjective position of the participants of educational
process;
- the
organization of social and psychological support of subjects of pedagogical
process of school;
- implementation
of cascading training through the system of mentoring and coaching in teaching
and student communities in the process of formation of organizational culture
of schools [3].
4. CONCLUSIONS.
The main theoretical findings of the study:
1. The corporate culture of secondary school we
understood as the totality of the system of spiritual and material values,
suggestions, beliefs, expectations, norms and patterns of behavior that are
separated and supported by most students and teachers, as well as define how
the actions and interactions inside and outside the community, daily activities
and future independent life.
2. The
corporate culture of the subjects of the student and teaching communities is of
motivational value, cognitive - emotional, personal-social, activity assessment
and reflective and components formed on the low, medium, high levels.
3. The
success of the corporate culture of secondary school depends on the
implementation of complex organizational, managerial, educational-methodical,
psihologo-pedagogical conditions.
4.
Structurally functional model of formation of corporate culture of secondary
schools, systematizing the conceptual basis, content and methodological aspects
of the process, allows to predict the result of organized activities and
represents a set of interconnected blocks: target, theoretical and
methodological, communicative, content-organizational and analytical-effective.
5. The
technology of cascading training through a system of mentoring and coaching in
teaching and student communities in the process of formation of corporate
culture of the school ensures maximum activation of the entire staff of the
educational institution.
Practical
results:
1.
Developed and tested the structural-functional model of process of formation
the corporate culture of secondary school.
2. Created
a modern and efficient communication and information systems in the form of a
cluster of corporate communications and is designed to it legal documents,
contributing to the formation of common standards of behavior of subjects of
pedagogical process of the school in accordance with the corporate code of
ethics and the companies.
3.
Clarified the characteristics of meaningful and methodological content of the
Humanities cycle, the elective course "Formation of pupils of K. K.
community schools", educational programs for teachers "the teacher's
Personality in the process of becoming K. K. schools," thematic programme
of extra-curricular activities for students in elementary and middle managers,
the plans for thematic parent meetings dedicated to the formation of the K.
school.
4.
Developed and implemented innovative humanitarian technologies of conflict
management, negotiation, case-technology, social games, training, democratic
behavior, problem-search, communicative and interactive, art-pedagogical
technologies in educational, socially useful work of the school.
5. Developed and tested diagnostic tools and phased
diagnostics of level of formation of the components of the corporate culture of
the student and teaching communities; organized targeted socio-psychological
support of subjects of pedagogical process of the school, aimed at timely
correction, the development of socio-personal competences, which are an
integral part of the corporate culture of the school.
References:
1. Nikolaeva N. M. The content of the corporate
culture in educational institutions // Bulletin of University (State University
of management) – M.: goo. - 2010.g. - No. 15. – .56-58.
2. And Sokolov.Yu., Nikolaeva N. M. Technology of
formation of corporate culture of an educational institution: a teaching
manual. Stavropol:
"FA-Print", 2014.-211с.
3. Nikolaeva N. M. And Sokolov.Yu. The conditions of
formation of corporate culture of the secondary school".: Monograph:
Saarbrucken: Germany., "Lambert academic publishing", 2015 - 182с.