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Olena Bazilinska

National University of "Kyiv-Mohyla Academy"

, Ukraine

A Comprehensive Approach to Assessing the Financial Condition of the Enterprise

 

         Researching financial conditions of enterprises and improving techniques of financial assessment  are very important with market conditions. It is so largely due to the fact that stable financial situation of individual economic agents is a prerequisite for the welfare of workers of enterprises, the timely and full implementation of the budget, stability of the economy as a whole. A financial condition of the enterprise is characterized by a set of indicators of evaluation. Based on results of evaluation of the financial state of a certain enterprise, stakeholders may evaluate past, current and prospective state of the business, and prepare effective management decisions in all areas of its activities.

         Relevance of the topic. Increased flexibility and pace of control in the enterprise in a modern economy can be achieved through the use of mathematical models and tools, which can be used for optimization of the process of preparation of management decisions. Adoption of quality management decisions is based primarily on the overall financial evaluation of the enterprise.

         Existing methods of financial analysis do not fully take into account existence of all possible relationships, which are present in the system of financial indicators. Additionally, they cannot evaluate impact of the relationships on each other.

         Research in the field of complex financial analysis carried out by Ukrainian scientists Andrushchak E. M. , Znahurenko P. A., Kostyrko L. A., Kostyrko R. A., Hotomlyanskyy A. L. and others, as well as foreign researchers Barnholts S. , Bakanov M. , Balabanov I., Brigham J., Van Horn Jun. C, Kovalev A. I., Kovalev V. V., Malych V. A. Nyedosyekin A. A. and Sheremet A. D.

         Purpose of this work is to review existing methodologies of evaluating financial situations of enterprises.

         The object of the study is methodological and methodical aspects of assessing financial conditions of enterprise.

         Unbiased and full evaluation of stability of the financial situation of the company can be achieved only after a sufficiently comprehensive analysis of the set of indicators, because none of them taken separately are capable of providing a complete picture of the financial position of the enterprise. It is important to compare information gathered during a constant period of time during analysis of data taken during a few years. Comprehensive assessment of economic activity is its characteristic, which is gathered as a result of comprehensive research (i. e. coordinated study of indicators that reflect all or most aspects of business processes performed simultaneously on all levels), it contains generalized conclusions about the performance of the production facility based on the detection of qualitative and quantitative differences to data that is used for comparison.

         A comprehensive approach to financial analysis of the company is based on the unity of static and dynamic approaches. A static approach involves determining the actual financial condition. Based on a static approach a rapid analysis of strategic positions and a current and retrospective analysis of a financial condition and of a form of its organizational and analytical provision. The dynamic approach shows in the study of dynamics of financial situation and justification of target vectors of strategies of sustainable development.

         The backbone element of financial analysis is an objective of the analysis.  Efficiency of a model used in complex financial analysis and reliability of results of the research depend on how well defined the goal is. In addition, the validity of the adoption or rejection of administrative decisions about positioning on the economic environment depends on results obtained from a comprehensive financial analysis of the company in question.

         The main objective of financial analysis is receiving the most informative parameters that give a comprehensive and objective description of trends in the current financial situation and evaluating future potential of sustainable development.

         A set of specific procedures connected together into a logical sequence is called the method of analysis. The main analytical procedures are [2, p.5 7]:

1.      comparison of an actual performance of financial statements to targeted values in certain enterprises;

2.      comparing actual performance with projections, certain analysts;

3.      researching results in dynamics;

4.      calculation of relative ratios of the current period and analysis of the dynamics;

5.      comparison with averaged data from the sector of the company;

6.      comparison with non-accounting data (data not included in financial statements).

 

         At the commencement of the comprehensive analysis of financial situation a shorter analysis is performed. Results of this analysis are used to prioritize financial analysis.

         The procedure of complex benchmarking can be divided into the following relatively independent stages [1, p.143]:

1.      specification of goals and objectives of a comprehensive evaluation;

2.      choosing of a final set of parameters;

3.      organizing a process of collecting background information;

4.      calculation and estimation of values of individual parameters (places, score estimates, coefficients for output parameters, etc.);

5.      ensuring comparability of estimated parameters (choosing coefficients of determination of relative importance);

6.      selection of a specific method, i.e. development of algorithms and programs for calculation of complex comparative estimates;

7.      synthesis of individual ratings for the final and complex evaluations of its activities;

8.      research of results in dynamics;

9.      analysis and use of complex comparative evaluations.

 

         Note that currently there is no generally accepted method of universal comprehensive assessment of the enterprise. Each method is created for a specific situation and is only effective in solving a specific range of administrative tasks. Obviously, a set of indicators characterizing activities of a bank would be quite different from a list of indicators used for manufacturing businesses or nonprofit organizations. Thus, the current trend is to create models of complex evaluation of financial situation specialized for  particular industries or industry sub-sector, certain firms. They usually have similar characteristics, a structure of assets, business processes that makes the method more standardized and improves representation.

         Depending on the purpose of analysis the analyst may use one or another method. However, based on the analysis of the principles and mechanisms of used in real life methods that have gained popularity in recent years, researchers were able to conclude that, in fact, all methods can be divided into five types:

1.      The rating method (it is a modification of the method of coefficients and the method of distances);

2.      The method of scoring (it is a modification of the method of amounts and method of the amount of seats);

3.      The method of the dynamic norm;

4.      The method of principal components.

5.      The method of assessment of integrated indicators (modification of the method of coefficients)

 

         Thus, an integrated approach to assessing the financial condition of the enterprise is based on building a system of indicators characterizing all important aspects of the business that exist in certain relationships with each other and give necessary and sufficient information for making management decisions. None of the methods is completely formalized since all methods include subjective elements: weight coefficients, scoring information, normative values of indicators, the order of priority of factors. These elements are sensitive to market conditions, characteristics of legislation phases, features of the economic cycle, industry characteristics, their validity depends on the qualification of experts. Determination of weighting coefficients is quite subjective since it is conducted using both regression and correlation methods, as well as methods of peer expert reviews. Development of  methods of comprehensive financial analysis separately for each sector is advisable. Thus the relevance and validity of assessments increases dramatically. Currently in Ukraine methods of comprehensive evaluation of financial situation are not sufficiently developed, information and statistical base for elaboration of national and sectoral methods is inadequate.

 

Literature:

1.      A. Bakanov M. I., Sheremet A. D. Theory of economic analysis: Textbook. for students keeper. special. - 4th ed., Ext. and rev. - Moscow: Finance and Statistics, 2001. - 288 p.

2.      Hotomlyanskyy O. L., Znahurenko P. A. Comprehensive Assessment of financial situation / / Finance of Ukraine 2007. - ¹ 1. - P.56-60.