Postgraduate
Kozhevnikova E.,
Doctor of Agricultural Science, Professor
Rebezov M.
South Ural State University
(National Research University), Russia
BUSINESS PROCESS DESCRIPTION OF
COORDINATION OF RECALL OF PRODUCTS WITH SPOILAGE SIGNS
One of the criteria of a successful work
of food retailing is quality products which reach the customer [1].
The modern interpretation of the quality
concept is as follows: "Product quality is a set of product features
determining its possibility to meet real
and potential needs". So the aim of the quality activity in retailing
is to provide the buyer with that level of service and products which the buyer
will consider as fair and corresponding with his costs [2].
Before you put the products on the shelf
you should make a pre-sale preparation and a grading of the products. Working
with defective products is of special importance and gives an estimation of the
company performance in whole [1].
Let’s consider the procedure of
coordination of recall of products with spoilage signs in the company
Distribution Center (DC) (picture 1).

Picture 1 - Process of coordination of recall of products with spoilage signs with the company DC.
After
the procedure of recall of defective products from the store (the process
outside the dashed line) follows the process (marked with the dashed line) of
coordination of recall with the company DC directly.
Process
of coordination of recall of spoilage with the DC begins with informing
commercial marketing managers (CMM) or commercial management (CM) depending on
the fact from what store format a quality claim was received, in case that the
products had been received by the company DC directly from the supplier.
If
the products had been received from the Federal DC of the company the quality
claim is sent for coordination to the Quality Control Department (QCD) of the
DC from which the products were received.
A response
concerning coordination of recall with the DC or from CM/CMM should enter
within 24-72 hours. Then the QCD informs responsible persons of the DC where
the spoilage belongs to of the decision and the spoilage is prepared to the
recall according to the conditions specified in the bond of indemnity or in the
coordination which was received.
Literature
2.
Huber N., Kozhevnikova E, Kozhemyakina A., Telmanova E. Elaboration of measures
for quality assurance on retail trade enterprises // Muammahoy
peshrafti ustuvorii istehsoli mahsuloti huroka dar osiyoi markazi – Donishkadai politechniki donishgohi tehniki
Tochikiston ba noimi akademik M.Osimi // Problems of sustainable development of
food production in Central Asia : files of the international research and
practice conference. (31st of May – 1st of June 2013). -
Khujand: Osimi Tajik Technical University
2013. – P. 103-107