Gender characteristics
of business documentation in English
The modern
linguistics more often seeks for studying of features in functioning of the speech through a prism of the gender
analysis. The last decades gender researches concerned practically all areas of
language and the speech, their prevailing number is devoted to studying of the
general communicative features in oral speech of men and women, and also
separate aspects of household and professional communication.
Now studying of
professional communication both in oral, and in written forms is one of the
most perspective directions. The greatest interest represents such direction of
professional communication as private business documentation in English. Being
one of the most specific genres of official style, private business
documentation possesses along with the common style features the genre features
distinguishing it from traditional document flow in English. [1] As the most
striking examples of private business documentation the documents used at
employment - the summary and cover letters to the summary act. Because these
documents is guided by all professional experience and the most outstanding
personal and professional qualities of the competitor, their studying only
within document linguistics is represented defective. Written English-language
business documentation of private character also remains today not studied, as
served as a problem in our research. Resume and cover letter to a CV in English
belong to a genre of private business documentation of official style, possess
qualitative definiteness and a genre originality in which are expressed
individual and personal author's lines and creativity at the level of the
general organization of the text, and also at the lexical, grammatical levels.
English-language
private business documents at employment represent a special speech genre in
which besides characteristic genre features, are realized elements that destroy style.
The technician of
registration in English-language summaries and cover letters which are divided
on "masculine" and "femininny" allows to tell variety of
types and ways of an arrangement of material about frequency use by men and
women of these or those. These technicians are guided by preference of a
language tools choice at registration employment paperwork. The researches of
foreign and native scientists and linguists which began with 70 - 80th of the
XX century and proceeding today are of special interest for studying. Researches
70 -80th were ideological, their aim was the exposure the patriarchal
stereotypes appeared in language. Distinction in speech behavior of men and
women was the main aspect in researches of this period. Interpretation of
results took place within three ideological paradigms - deficiencies,
domination and distinction [6].
Designing of a
gender in texts of man's and female English-language private business documents
on employment is defined by gender ideology. For men the summary and cover
letters reproduce traditional (patriarchal) stereotypes of courage, leadership,
success, for women - combine elements of patriarchal and feministic discourses.
Gender features
are shown in all elements of the structural composite organization of
English-language private business documents for employment. The system of
language means used in texts of the summary and cover letters to the summary
realizes function of gender markers of courage and feminity, providing
recognition of texts. Language designing of a gender in texts of
English-language private business documents on employment has different levels
of an explication. Gender meanings reproduce various implicative mechanisms:
the special internal typological organization of texts, language means
expressing individual and personal estimation, decrease in the general business
stylization of the text, existence of occasional word formations,
characteristic grammatical and syntactic creation of offers [2].
The functional and stylistic analysis showed
belonging of English-language cover letters to the summary and summary to
official style and a genre of private business documentation, and also the main
subject (employment) and idea of documents (compliance of the candidate of the
competitor to the declared requirements to vacancy), the sphere of
communication (business relations, written business communication). In the
substantial and logical plan it is defined that cover letters to the summary
and the summary represent the independent documents possessing regardless of type
standard substantial composition. The functional and stylistic type of the
speech is presented by the description with reasoning elements, a style
realization form - written.
Research of
English-language cover letters texts to the summary and the summary established
as the common features inherent in all genres of official style, and the genre
features inherent in these documents.
The stylistic
means allocated in texts of cover letters to the summary and the summary are
analysed at the lexicological and phraseological, grammatical, syntactic
levels, the graphic organization of texts is investigated, are established in
texts of these documents[3]. Existence
of the destructive style elements testifies to a transition state of
private business documents on employment in which against business character of
texts publicistic and advertizing functions of drawing attention of the
addressee are realized. The carried-out functional and stylistic analysis
showed that they aren't depersonalized and have subjective character. The
revealed expressional multiple-valued words, set and idiomatic phrases
interfere with achievement of the unambiguity necessary for functioning of the
traditional business document. In cover letters were investigated gender
features of typological preference, factors of choice of profession, structural
composite ways of the organization of texts, defined banality of the main and
additional semantic components, analyzed texts on existence of gender and
specific language structures and the gender marked lexicon.
Factors of choice
of profession are various in "men's" and "women's" groups
of cover letters to the summary. Men are guided by positions of specialists in
sales, managers, heads, experts of narrow specialization more[5]. Women prefer executive
positions, for example managers, teachers, assistants, nurses, interns, being
guided to a lesser extent by senior positions.
The typological
analysis of cover letters showed that men more 'are attracted by registration
of the letters directed to the employer, hiring agency and letters answers on
advertisements on vacancy. Concerning group of "female" cover letters
by us it is established that the prevailing majority belongs to letters answers
on advertisements on vacancy, then there are letters directed to the employer
and contact cover letters. As well as at men, in women's group of letters
summaries letters are the least preferable. 4% of "man's" and 2% of
"female" cover letters allocated during research can't be carried to
one of traditionally allocated types. However we conditionally carry them, by
analogy with typological classification of the summary, to alternative type of
cover letters, since it possesses specific features of the organization of
material, and also most shows author's language features.
The principles of
the horizontal structure of resume cover letters to imply the presence of five
major ways. Analysis showed that men and women are most commonly used method is
fully interlocked and do not use the simplified method in general. However, men
more often than women have resorted to a rectangular process for the
organization of texts to the resume cover letters, whereas in women it is the
most under-utilized method. The internal structure of cover letters in the
common requirements of the organization of business letters, and implies the
following semantic components: identity and address of the sender (the
applicant), date, address of the recipient (the employer), a polite greeting,
indicating the content of the letter, the text of the letter, the final phrase,
the initials of the author and the signature on the specified application. We
found that the texts cover letters are not formulaic and standardized part [4].
Considering the texts of letters, we have researched the language material is
organized in meaningful blocks, especially a manifestation of gender-marked
lexicon and gender-specific language constructs.
In the first
paragraph of the text cover letters to the summary, we have established
linguistic structures used by men and women in the description of interesting
post titles, data about the source of information, about free vacancies in
expressing wishes that the existing professional experience always apply to the
job requirements, an indication of the attached a cover letter resume. At all
levels of study, we found the language patterns, peculiar primarily women or
men. For example, in terms of suggestions on how to have professional
experience always apply to the job requirements, women more often than men use
the subjunctive and modal verbs (believe, hope, think), while men express more
confidence in conformity of the experience and to the demands for job . When
referring to information sources on the job more women than men use emotional
language (to be excited, to be very interested, to catch eye), men are more
reserved in their expressions of interest in the job and expressed greater
confidence than women.
For linguistic
research body of the text accompanying the letters we shared all the letters
into three main groups: the first group is represented by a cover letter
addressed to employers and recruitment agencies, letters, responses to
advertisements on vacancies and contact letters; The second group is resume-
letters, and the third - alternative cover letter. In all three groups, the
principle of the location of the base material is different. In the first and
second group cover letters, we found gender language features in the
description of education and work experience, language arrangements of the
material, as well as to determine the frequency of use of business vocabulary
and spoken phrases. A third subgroup of cover letters stand out from the total
number of documents because they do not have all the features of business
letters volume. In the alternative texts cover letters, we have identified a
variety of stylistic devices (metaphors, epithets, elliptical structure,
repetition, exclamatory sentences), features conversational style
(conversational vocabulary, idiomatic expressions, slang). In the final
paragraph of the cover letters gender linguistic features of the final phrases
are as follows, for example in terms of requests for an interview, listing
options interview appointments, while expressing gratitude for the attention
and the possibility of a personal appeal to the addressee.
Analysis summary
is produced in several stages: analysis of typological structures, the
identification and description of the mandatory and optional semantic units,
the study of lexical material in unconventional semantic blocks. As part of a
private business documents identified three basic types of resume
(chronological, functional, combined), as well as a number of formats based on
the basic types (format achievements, international resume SU, portfolio,
alternative job, the format of the newsletter format, without dates, target,
Academic linear commuting formats online resume, video resume, a federal resume
and European CV).
Typological,
structural - compositional and linguistic research undergone major types of
job, but also an alternative format resume. The analysis separately determined
compositional organization of each type of professional features highlighted
gender when choosing the type of job, characterized by the degree of
standardization of each semantic unit, revealed manifestations individual
personality characteristics in the texts of unconventional units. Regarding
gender-specific typology of summary noted that "men" are decorated
mostly chronological resume type, then the combined type. In the group of
"women's" summary revealed the predominant use of combined type, and
then chronologically. Few of the most number of resumes in both men and women
is a group of functional types, in the absolute minority allocated alternative
summary.
The analysis of
the summary is made in some stages: the analysis of typological structures,
identification and the description of obligatory and additional semantic
blocks, research of lexical material in not sample semantic blocks. The
traditional set of semantic blocks for any type of the summary is EMPLOYMENT
(OR CAREER) OBJECTIVE, SUMMARY OF QUALIFICATIONS, CORE STRENGTHS, EDUCATION
AND/OR TRAINING, WORK EXPERIENCE, AWARDS AND HONORS, MILITARY SERVICE, RELATED
OR EXTRACURRICULAR ACTIVITIES, SPECIAL SKILLS, PERSONAL DATA, REFERENCES,
TECHNICAL SKILLS, CAREER ACHIEVEMENTS, PROFESSIONAL DEVELOPMENT, INTERNSHIPS,
MEMBERSHIPS, PORTFOLIO, ABILITIES, TRAINING COURSES. Each type of the summary
has own quantity and order an arrangement of blocks. However the semantic
maintenance of blocks uniform for all allocated summary types. By us it is
established that the majority of blocks are standardized on registration and
the contents. EMPLOYMENT (OR CAREER) OBJECTIVE, SUMMARY OF QUALIFICATIONS, CORE
STRENGTHS, WORK EXPERIENCE are distinguished from the blocks bearing in
themselves the minimum signs of banality. These blocks were subjected to
further research on existence of the gender marked units. From the first three
parts were selected 843 lexical units including separate words and phrases. We
presented the allocated lexical units for research in four semantic groups:
"Professional experience and education" (196 units),
"Communicative skills" (81 units), "Professional skills and
abilities" (232 units) and "Personal qualities and preferences"
(334 units). Regarding WORK EXPERIENCE 396 units which are grammatical designs
are allocated. The emitted lexical material was in detail investigated on
existence of the lexical gender focused signs.
Research of
specifics of the used lexical means for drawing up part of EMPLOYMENT showed
that men pay special attention to ten significant aspects of professional
experience regardless of the chosen position: - 1) to the solution of problems
of clients, 2) to the solution of problems of the company, 3) aimings at
increase of profit of the company, 4) to search of new clients and expansion of
client base, 5) roles of the intermediary communicant, 6) to unsurpassed result
of work, 7) to high quality of work, 8) to understanding of by the important
employee for the company, 9) to use of nonconventional methods of work,
resources and innovations, 10) to ability to combine work and study.
There are ten
aspects of the description of professional experience at "female"
summaries, however they are similar to man's aspects only in a partial form. It
is 1) overall performance, 2) the solution at the same time of several tasks,
3) availability for service in additional hours, 4) understanding of by the
important employee of the company, 5) increase the company profit, 6) work with
clients, 7) use of communicative skills, 8) application of new programs and
innovations, 9) manifestation of leadership skills, 10) orientation to
prestigious names and names of the companies. These aspects are distributed by
us in decreasing order since the most frequency aspect, finishing with the
least frequency. All aspects were subjected to detailed linguistic studying.
Thus, specifics
of the marked-out gender features realized in means and ways of the texts
organization in cover letters to the summary and the summary give the chance to
speak about the individual author's originality shown when writing these
business documents of private character. Besides a sample form of material
creation, the summary and cover letters to the summary possess specific gender
features which need to be considered when writing these business documents.
Further research
of the gender features shown at the organization of the business written text
is obviously possible in detailed analysis of the gender focused model of
communicative behavior at employment.
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