Alyusheva R.R., Voronkova O.A.

Saratov State University, Russia

The prospect of the using mobile applications in sociology and medicine

Modern civilization is quickly moving towards to the information society, in which people's lives are increasingly dependent on the information. As the society  changes, methods of gathering information  change too: from mail surveys to personal interviews, from interviews to telephone surveys, from telephone ones to Web surveys, through computers, and especially mobile devices.

Nowadays mobile technologies are recognized as the most rapidly growing: mobile phone is the most popular personal device, the users’ number of which has exceeded the figure of six billion all over the world. During the next few years, combined with the incredibly rapid growth of smartphones with the Internet access, the mobile phone will become the dominant platform for the Internet access. This means the possibility of conducting research online through mobile devices for scientists and sociologists.

Like other traditional methods of collecting information from mobile Web polls have its advantages and its limitations.

The main advantage of Web surveys conducted on mobile phones is the ability to build a random sample of mobile Internet users, using as a basis the sample of phone numbers [2]. The main problem of compiling the frame on the Internet is the lack of a unique, complete and unique user IDs [1]. In mobile Web surveys there is an opportunity to use mobile phone numbers as a basis for the selection of the sample of respondents randomly generates telephone numbers. In this case, if the general population represents users of mobile phones, the method has a bug. However, in the case of narrow audience to mobile Internet users is being addressed as an issue of coverage and the selection problem.

Another advantage of mobile Web surveys is the ability to reduce non-response errors. Amid all this increased an interest in mobile Web polls, as an opportunity to increase the percentage of participating in Web research due to the involvement of certain socio-demographic groups that have the ability to fill in the form on a mobile device (e.g., young respondents, more mobile units, etc.)

As the third possibility may be noted the advantages of collecting diary data information on daily purchases or obtain images or video of certain events of the respondent by scientific institutions and companies and get them in real time.

At the same time the basic restrictions of mobile Web polls are coverage errors and measurement. Despite the growth of the mobile Internet, it lags behind the stationary Internet. Users prefer to work on the classic computer with a mouse, keyboard, and faster connections than just typing short messages on the phone. The mobile phone as a technical device has small screen with limited functionality, which again is proving inconvenient for the respondent and may negatively affect his answers.

It is also worth noting that the establishment of a programme for questioning on a mobile phone is more difficult compared to the development of the online application form for the personal computer. The reason is not only in limited hardware capabilities of mobile systems, but also in a larger diversity of operating systems. If the computer industry can be divided into three major operating systems and browsers, then five in mobile technology operational diversity increases. As mobile operating systems include Android, etc.

However, software development is under a specific operating system is quite time consuming and in some cases completely unnecessary process. These, in our view, are the main disadvantages of mobile devices when conducting sociological researches.

If the same type mobile Web polls, they can be divided into those that are filled through the mobile app, and those that are filled in the mobile browser without using the application.

It should be noted that social studies is inextricably connected with the mobile technologies in the medical field.

Occurred the direction of mobile medicine-mHealth, today is one of the fastest growing in the market. The mHealth are services, programs, activities and other actions in the field of medicine and public health, which used mobile devices and various wireless technologies [3]. In a broad sense, mHealth is the use of mobile technologies for healthcare services and health information. According to the research firm r2g, now in big stores there are approximately 9700 application software for mobile health, 42% of which hold a paid business model.

Applications are increasingly moving to the cloud-so you can successfully synchronize the various downloads, combine them with medical diagnostic system. Collecting data from different applications in one place (map application), you can conduct a comprehensive study. Among the most famous decisions in this area is GoogleHealth. It is the Internet service which conducts personal electronic health records. Apple also unveiled an open platform to collect data in medical research. The platform should simplify and increase the efficiency of information gathering, as well as help to pick up patients to participate in large-scale biomedical research. Research platform enables users to participate in research iPhone regardless of place of residence. The bottom line is that voluntary participants can, for example, perform various tasks and complete questionnaires via the iPhone. Platform Research allows scientists to seek consent from patients to participate in interactive mode. Users can choose which studies they want to participate and what data they want to pass.

Some of the most interesting and necessary directions of thematic developments technology to Sociology are:

·       Application for self reflecting health status.

·       Quantifield (or application for personal analytics that allow you to collect and analyze measurement and individual activity).

The first group of diagnostic applications, such as Lark uHear, to monitor the condition of the body and stay in the best working form. The most interesting application of this group is the Moo-Q assesses the mood and the brain activity of the person. With this application people can figure out what time of day it is better to perform complex tasks, allows you to notify about changes in the brain over time, memory and speed of information processing. In General, according to the creators, you can talk about the direct relationship between the mood of the man and his brain activity. New app allows you to answer the question of whether the brain works better when a person is in a good mood or a bad mood makes us think better. While Moo-Q is only available in the AppStore. Also of interest such as a Misfit and Evo to help track parameters of sleep and mental state of the person.

The most interesting representative of the second category is the application-Reporter. This application asks questions during the day from the given list. Each user can be assigned a different type of response from Yes/No, depending on your location. A few days later, the results are added to the report. In conjunction with the questions, adds number of passed steps added photos, weather, route and surrounding acoustic field. All information received is submitted in the form of graphs, charts, lists.

Despite the growing popularity of online surveys in General, applications, implementing a quality collection of information on mobile devices, disastrously low. Therefore, in our view, this trend should be encouraged.

 

References:

1.     Fricker S., Galesic M., Tourangeau R., Yan T. An Experimental Comparison of Web and Telephone Surveys//Public Opinion Quarterly. 2005. Vol. 69.       ¹ 3 — P. 370–392

2.     Fuchs M., Busse B. The coverage Bias of Mobile Web Surveys Across European Countries//International Journal of Internet Science. 2009. Vol. 4.    ¹ 1 — P. 21–33

3.     Singatulin R., Ablyazov K. Personal Accompanying Remote Noninvasite Medical System / International Journal of Advances in Computer Science and Its Applications. Volume 5: Issue 1. 2015. P. 34-36.