Anna D. Kukharuk,

cand. of econ. sciences, associate professor

of Department of international economics,

Valentyna L. Kyi,

assistant of Department of international economics,

National technical university of Ukraine "Kyiv polytechnic institute", Ukraine

 

EVALUATION of company’s economic sustainability: APPROACHES AND issues

 

One of the strategic objectives of industrial enterprise is to form its own economic sustainability. This problem is particularly important in conditions of instability, uncertainty, financial and political crisis. According to [1], “given the importance of SMEs for the world economy and the sector’s impact on social and environmental issues, it might seem surprising that SMEs have been relatively marginalised in the debate on sustainability and corporate social responsibility…”.

The analysis of scientific sources [2 - 4] showed that for determining the level of economic sustainability of the enterprise there are different methods and various indicators may be used (integrated, complex etc.). In general we can identify five main approaches to such kind of assessment: system, structural, functional, resource based, and scenario.

The system approach involves identifying subsystems of economic sustainability, evaluates their condition and interdependence. That approach is prevailing in the scientific literature. System approach is considered to be difficult to implement because of large amount of information that must be analyzed.

For structural approach, economic sustainability of the enterprise is divided into components of specific rank (importance), but the relationship is not studied thoroughly. Such an approach is also common in the scientific literature, but it is easier to implement because it does not involve the relationships and dependencies search.

The functional approach involves determining the ability of the company as an open system to perform its functions under the conditions of the environment. That approach separates the economic sustainability for the components and suggests the possibility of evaluating each component separately. That reflects the division of functions and objectives of the company.

The resource based approach is to establish the level of efficiency of all types of company’s resources under influence of negative external and internal factors. The complexity of this approach is that it is often impossible to determine only of the use of resourceseffect. That leads to inaccurate estimates.

For the scenario approach, the level of economic sustainability is determined and predicted considering possible alternative conditions of the enterprise. Recently it is difficult to work out reliable scenarios of development of the company because of growing instability of the environment, and most of the processes is impossible to predict.

The choice of approach depends on the following:

- how do researchers understand the essence of economic sustainability;

- what are the sources of information available to researchers, and whether the data complete;

- is economic sustainability static or dynamic?

- which form of evaluation result is convenient for users (figure, ratio, scenario, equation etc.).

However, implementation of approaches to the evaluation of economic sustainability is complicated by a number of conditions as following.

1. Lack of information. One of the most difficult problems is the lack of information or privacy. This primarily relates to private enterprises. For example, system, structural and functional approaches require processing large amounts of data, so lack of data makes assessment incomplete.

2. Inconsistencies between periods. For the evaluation, researchers often use financial and accounting reports as a source of information. Since the data in these documents generated by analyzing the previous period, it is inexactly to evaluate the current economic sustainability by this data. For example, economic sustainability in January 2016 is impractical to evaluate on the basis of statements for 2015.

3. Universal methods. Common approach to the evaluation of economic sustainability of industrial enterprise does not exist. But most of the available methods are not able to provide adequate results of evaluation of specific companies, which operate under conditions of a crisis. Methods of evaluating businesses that operate in a crisis, and companies that work in emerging markets are to be different.

Thus, in order to improve the process and outcome of evaluation of economic sustainability of industrial enterprises it is necessary to solve the above problems and to develop a method of evaluation that allows to compare different companies and takes into account the factor of crisis.


References:

1. Embedding sustainability in SMEs [Electronic resource]. – The Association of Chartered Certified Accountants, 2012.  11 pp.  Available from: http://www.accaglobal.com/content/dam/acca/global/PDF-technical/small-business/pol- tp-esis-v1.pdf.
2. Nakonechna Î. Methodological approaches to the evaluation of industrial enterprises economic sustainability / O. Nakonechna // Investments: practice and experience [Investytsiyi: praktyka ta dosvid]. – 2015. – ¹ 6. – Ñ. 47–53.
3. Karachyna N. Theoretical and methodological foundations for sdentifying and assessing the economic stability of enterprises [Electronic resource] /                          N. Karachyna, L. Soroka // Efficient economy [Efektyvna ekonomika]. – 2015. – ¹ 11. – Available from: http://www.economy.nayka.com.ua/pdf/11_2015/12.pdf.
4. Kobets S. Methodical approach to the evaluation of economic viability of enterprises / S. Kobets // Global and national problems in Economics [Globalni ta natsionalni problemy ekonomiky]. – 2015. – ¹ 3. – pp. 307–311.